A Graphic Designer, or Graphic Artist, is responsible for creating aesthetically pleasing images that accompany written text. Their duties include meeting with clients to establish their needs, using design software to complete projects, and revising projects based on client feedback.

Key Roles and Responsibilities

• Study design briefs and determine requirements.
• Conceptualize visuals based on requirements.
• Design web pages, brochures, logos, signs, books, magazine covers, annual reports, advertisements, and other communication materials.
• Create these materials by hand or using technology, including computer software programs such as the Adobe Creative Suite. The role requires proficiency in cutting-edge design programmes.
• In line with the branding manual, create or incorporate illustrations, pictures, and designs to reflect the desired theme and tone of the communications.
• Select type size and style to enhance the readability of text and image.
• Produce drafts for review make revisions based on the feedback received.
• Review final productions for errors and ensure that final prints reflect specifications.

Qualifications, Skills, and Competencies

• Degree in Industrial Arts, Design, Fine Arts or related field for a recognized institution
• Proven graphic designing experience
• A strong portfolio of illustrations or other graphics
• Proficiency in working with Adobe creative suite or any other design and creative technologies.
• A keen eye for aesthetics and detail.
• Excellent communication skills.
• Ability to work methodically and meet deadlines.