Strategy & Research Officer – MICE at Uganda Tourism Board
- Company: Uganda Tourism Board
- Location: Uganda
- State: Uganda
- Job type: Full-Time
- Job category: Administrative Jobs in Uganda
Job Description
MAIN PURPOSE OF THE JOB
To source global industry MICE data to keep abreast of trends and inform UCB’s innovative future strategic direction, and measures industry sector performance (qualitatively and quantitatively) against goals.
QUALIFICATIONS
Honour’s Bachelor’s degree in either Quantitative Economics, Economics or Statistics from a recognized University.
EXPERIENCE
a) Three (3) experience in a similar role in a busy and reputable institution.
b) Understanding of how to analyse market trends& competition, strengthening brand awareness, and ensuring consistency in messaging across all channels.
c) Experience with computers, report-writing, spreadsheets and online or social media marketing.
KEY COMPETENCIES
a. Technical Competencies
i. Sound knowledge of the sector and its value chain,
ii. Strong analytical and numerical skills in research statistics and data analysis,
iii. Strategic planning skills,
iv. Good communication and report writing competencies.
v. An understanding of economic processes,
vi. Customer Focus Collaboration
vii. Ability to constantly scan the tourism sector in order to identify opportunities or address emerging situations for the benefit of stakeholders,
viii. Research/ Knowledge Management
b. Behavioural/Generic Competencies
i. Personal Integrity
ii. Excellent interpersonal skills, with the ability to work in a team setting.
iii. Results oriented
KEY PERFORMANCE INDICATORS
a) MICE Research strategy in place and constantly validated.
b) Produce monthly risk logs.
c) Timely periodic brand performance reports: weekly, monthly, quarterly and annual reports.
d) Quarterly reporting on progress of various strategic plans (e.g. MRMP, Meet in Uganda subvention strategy, MTIMS and MIMS programmes.
e) Annual UCB (institution) report Company report of activities delivered against portfolio KPIs.
f) UCB annual research report Comprehensive annual research report developed and shared with MICE industry stakeholders (including global MICE trends – intelligence data analysis).
g) Quarterly submission of ICCA qualifying events – using UCB calendar of events and venue data with final annual submission in January every year.
h) Establish CRM for UCB; ongoing maintenance and management of platform.
i) Delegate conference survey report.
j) Calendar of Past Events updated.
Method of Application
Interested and eligible Ugandans who meet the above requirements are invited to apply. Application with detailed CV (with email, telephone contact and postal address), plus certified copies of all academic certificates and transcripts, testimonials, past appointments copy of national identity card, contact details (telephone, postal and email addresses) of three competent referees should be sent by courier or hand delivered to the address below latest 5:00pm 5th May, 2023:Chief Executive Officer
Uganda Tourism Board
Plot 42, Rotary Avenue (Lugogo Bypass)
6th Floor Lugogo House,
P.O. BOX 7211 KAMPALA
TEL. +256 414 342196/7 Fax +256 414 342 188
E-mail: [email protected]
Website: www.utb.go.ug
NB: UTB is an equal opportunity employer. Please note that only shortlisted candidates will be contacted, and any form of canvassing will lead to disqualification.
