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2 Sep 2020

Head of Advertising at Jumia Group

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Job Description


Jumia is a leading e-commerce platform in Africa. It is built around a marketplace, Jumia Logistics, and JumiaPay. The marketplace helps millions of consumers and sellers to connect and transact. Jumia Logistics enables the delivery of millions of packages through our network of local partners. JumiaPay facilitates the payments of online transactions for Jumia’s ecosystem. With over 1 billion people and 500 million internet users in Africa, Jumia believes that e-commerce is making people’s lives easier by helping them shop and pay for millions of products at the best prices wherever they live. E-commerce is also creating new opportunities for SMEs to grow, and job opportunities for a new generation to thrive.

With over 5,000 employees in more than 10 countries in Africa, Jumia is led by top talented leaders offering a great mix of local and international talents and is backed by very high-profile shareholders. Jumia is committed to creating sustainable impact in Africa. Jumia offers unique opportunities in a vibrant and booming environment, creating new jobs, new skills, and empowering a new generation.

We are looking for an individual with strong advertising sales experience within a digital environment to lead this exciting new venture within our business! Aside from the opportunity to work in e-commerce with a diverse, innovative and dynamic team, we can offer you flexible working hours and a fun and fast pace work environment!

Key Performance Areas:

  • Proactively lead client relationships by leveraging traffic and platform capabilities to drive the client’s business and marketing objectives.
  • Collaborate with Key Accounts brands and their partners to develop clear business objectives, high impact digital marketing programs and measurement of those programs.
  • Manage projects across cross-functional teams and with the client to ensure successful delivery of those programs.
  • Present findings and results to Key Accounts Client Executives.
  • Act as a knowledgeable industry leader in online marketing, analytics, and targeting.
  • Improve and share project management processes, standards, templates and best practices both internally and with client teams.
  • Maximize revenue inflow from these client accounts.
  • Attain monthly, quarterly and annual sales targets related to your client account portfolio.
  • Actively identify and pursue new advertising client accounts.
  • Conceptualize, verbalize, document, test, propose and present new online revenue generating opportunities in consultation with CMO.
  • Use web analytics tools to analyse site traffic and user demographics in support of online campaign proposals and client presentations.
  • Source, execute, optimise and evaluate all elements of each media campaign. Be the bridge from strategy to execution.
  • Set up all measurement metrics and KPIs for each campaign.
  • Provide key learnings reports quarterly with recommendations for future plans.
  • Collaborate with brand teams to develop required content plans for digital media plans.
  • Understand the media landscape and look for opportunities to impact media plans with new partners and formats that could improve media performance.

Education, skills, behaviour and knowledge required:

  • An advertising / marketing or related qualification will be advantageous.
  • Interest in delivering and supporting Jumia in a client-facing role.
  • Ability to excel in team environments.
  • Strong interpersonal and presentation skills.
  • Passionate about advertising, marketing, data, analytics and technology.
  • Minimum of 2+ years with agency experience.
  • Minimum of 4+ years digital advertising sales.
  • Interest in client-side positions and digital marketing initiatives.
  • Must be able to balance a creative and business approach.
  • Must be passionate about online advertising and marketing.
  • The ability to create and maintain good relationships with client accounts.
  • Able to identify and realize revenue opportunities related to online advertising.
  • Ability to live the Jumia values:
  • Delivers customer satisfaction;
  • Leads completely;
  • Embraces and drives change;
  • Goes the extra mile;
  • Is adventurous, open-minded and creative;
  • Creates fun and a positive team spirit.
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Method of Application

Submit your CV and Application on Company Website : Click Here

Closing Date : 2 Oct, 2020





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