RESPONSIBILITIES INCLUDING KEY DELIVERABLES
• Raise awareness of and interest in the e-Extension platform project among prospective partners and stakeholders
• Develop and facilitate communication strategies to raise awareness of the e-Extension Platform project
Meet with key stakeholders in the public, civil society, and private sectors to introduce the project and invite their participation
• Organize and facilitate promotional awareness-raising events related to the Platforms project
• Identify, engage, and involve all potential platform stakeholders in the Dialogue and Knowledge Sharing Platform project in Uganda.
• Secure and facilitate the commitment of the Ministry of Agriculture’s extension department, support the Ministry in building e-Extension platforms into their extension system, and facilitate the active involvement of public extension workers as focal persons in the e-Extension platforms.
Directly engage the owners and directors of partner radio stations as champions of the e-Extension platforms.
• Mobilize civil society organizations and NGOs as partners and clients of the platforms.
• Identify and connect with private sector organizations that can contribute to and benefit from the platforms
Engage knowledge partners and researchers as partners in the development of content agendas and messages for the e-Extension platforms
• Identify and engage digital advisory service providers and facilitate the integration of their services into the platforms.
• Mobilize contributions from stakeholders to grow and sustain e-Extension Platforms
• Conduct research to determine whether and how stakeholders can and may contribute resources toward the continuation of e-Extension Platforms
• Develop “case for investment” promotional materials, investment types and levels, and contract templates for businesses and other stakeholders to contribute resources as Platform supporters, clients, sponsors or advertisers
Negotiate and secure contributions from a variety of stakeholders, including public sector, civil society, NGO and private companies
• Develop revenue- and cost-sharing policies and agreements with the radio stations that deliver the platforms.
• Develop report templates and deliver reports to stakeholders that assure them that their contributions are achieving results

QUALIFICATIONS
Experience and requirements
• 4+ years of experience in marketing, communication, revenue mobilization, particularly in support of media services and programs
Experience in agricultural extension and advisory services
• Experience working in or closely with the not-for profit, for-profit and public sectors
• Experience work with rural radio stations, particularly in production and marketing
• Excellent written and spoken communication skills in English. Communication skills in Swahili are an asset
• Willing and able to travel if required.

Knowledge
• Knowledge of principles and success factors for networking, business development, marketing, and resource mobilization
• Knowledge of broadcasting, communication for development and digital advisory services
• Knowledge of the functioning of the agricultural advisory system and services of the Ministry of Agriculture, Livestock and Fisheries
• Knowledge of digital communication service providers

Skills and attributes
• Powerful communicator and networker
• Entrepreneurial spirit, with a strong capacity for teamwork
• Excellent contacts and connections in the public, private and civil society sectors
• Good skills in market research
• High level of integrity
• Good capacity in terms of organization and management time; ability to work under pressure to meet deadlines.
• At ease working with minimal supervision and limited resources.